This: "Some gaps require a new page while others might require better product data, a clearer position, stronger third-party evidence or fixing the underlying customer experience."
It's one thing to know where your gaps are. It's another not to have them. I wonder how many rounds people will go trying to paper over the fine print and holes before fixing the real stuff - and how many new competitors will beat them to it. Got my popcorn!
This: "Some gaps require a new page while others might require better product data, a clearer position, stronger third-party evidence or fixing the underlying customer experience."
It's one thing to know where your gaps are. It's another not to have them. I wonder how many rounds people will go trying to paper over the fine print and holes before fixing the real stuff - and how many new competitors will beat them to it. Got my popcorn!